This, one-day shoot, was commissioned by Aycock Mediaworks, for South Plains Academy in Lubbock, Texas. Aycock Mediaworks was putting together an ad campaign, for the South Plains Academy, and needed a photography library they could apply to their new campaign. The focus and subject matter of the shoot was on the students, faculty, technology, Prometheus Smart Boards, and other important aspects the school provides to it’s students.
South Plains Academy offers educational programs in a community-based, non-traditional setting where teachers are free to be creative and motivate students to explore their full potential. Graduates develop self-esteem, respect for others, and become successful and responsible citizens. They realize the importance of hard work and the value of continual learning from then on.